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Take a moment to breathe deep.

Discover a gentle, rich, human experience.

Welcome to the heart of Tasmania

Just a quick direct flight from Melbourne, Sydney or Brisbane, Launceston is your gateway to northern Tasmania.

Our boutique riverside city is located at the head of the picturesque Tamar Valley and boasts magnificent natural attractions including the spectacular Cataract Gorge Reserve and beautiful parks and gardens. Immerse yourself in the city's rich cultural heritage and enjoy a thriving food and wine scene set amongst the backdrop of vibrant Georgian streetscapes.

Everything you need to have an amazing Tasmanian experience is on Launceston’s doorstep: Australia's coolest and most awarded wine trail, gourmet local food and produce, history and wilderness – why not let us help you start your adventure here?

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Showcasing local

Ask any local, and they’ll be more than happy to give you a list of Launceston and the Tamar Valley’s most iconic, special experiences. Here are just a few...

Find adventure and hit the trails Outdoors & Adventure
Sample farm fresh produce Providore
Explore hidden boutiques Shopping & Markets
Discover your favourite brew Beans, Brew & Vines
Savour our cool-climate wines Beans, Brew & Vines
Say hello to the monkeys Family Friendly

Make the most of our seasons

The seasons play a defining role in life in Launceston and the Tamar Valley, and there are always plenty of events to draw you out amongst it, whatever the temperature!

Summer

Betfair Launceston Cup
Betfair Launceston Cup

Autumn

Hawks v Lions
Hawks v Lions

Winter

Junction Arts Festival
Junction Arts Festival

Spring

BOFA Film Festival
BOFA Film Festival
More events